Hypothesis generator
Growth experiment idea generator for startups
Knowing there’s a problem is step one. Knowing exactly what to test next is where growth happens. The Hypothesis Generator is an AI-powered experiment idea engine that uses 100+ product frameworks and 100+ UX principles to turn your data into clear, testable growth hypotheses.
What is it?
A built-in experiment hypothesis creation tool that transforms analytics insights and UX findings into ready-to-run experiments. Each hypothesis includes the objective, expected outcome, success metric, and execution notes, making it simple for teams to take action immediately.
Why it matters?
Random tests waste resources. The Hypothesis Generator ensures every experiment idea is rooted in proven frameworks, behavioral psychology, and real user data, so your testing program actually moves the needle.
Who is it for?
Growth Co-Pilot adapts to the way you work, whether you’re leading a team, designing flows, or shipping experiments solo.
Product managers
Building an A/B testing roadmap
Growth teams
Needing a constant flow of high-quality experiments
UX designers
Wanting structured test ideas for usability improvements
SaaS founders
Looking to speed up learning cycles
How does it work?
Growth co-pilot turns your toughest product questions into clear, data-backed recommendations you can act on immediately.
1
Feed the context
Pulls directly from your problem description, analytics inisghts, and visual insights
2
Framework matching
Cross-references 200+ UX heuristics, growth frameworks, and cognitive biases
3
Hypothesis output
Generates a collection of structured hypothesis with rationale, target metrics and implementation steps
What are the key benefits?
Everything you need to make smarter growth decisions, without the guesswork or wasted time.
Eliminate guesswork in experiment ideation
Base every test on proven growth models
Auto-link experiments to the Kanban Tracker for execution
Speed up experimentation cycles from weeks to minutes
“Instead of guessing, we had 7 data-backed experiment ideas in under five minutes. Two of them doubled activation rate.”